Nurturing Champions: Rebisco Empowers Young Athletes at the 2025 Palarong Pambansa

Rebisco took part in the 65th Palarong Pambansa, an annual, national multi-sport event held from May
20 to 31, 2025 at Laoag, Ilocos Norte. As a long-time advocate for sports and values-driven youth
development, Rebisco partnered with the Department of Education (DepEd) to share our well-loved
snacks and support one of the country’s most significant sporting events.

This year’s Palaro gathered over 15,000 student-athletes from 17 regions, along with 6,000 coaches,
parents, technical officials, media representatives, and 2,000 spectators. Across five action-packed days,
participants competed in 31 indoor and outdoor sports, uniting students through healthy competition
and a deep sense of national pride.

This year also marked the debut of Creamline as an official brand partner of the Palarong Pambansa,
bringing on-ground engagement and amplifying our media presence. From volleyball court banners to
athlete interactions, the brand showcased its strong alignment with the spirit of Filipino youth:
energetic, values-driven, and excellence-oriented.

Creamline’s presence was strengthened by appearances from top athletes such as Alyssa Valdez, Jema
Galanza, Tots Carlos and Ela De Jesus, who inspired thousands of young volleyball players with stories of
discipline and teamwork.

Media coverage from local and national news outlets, along with widespread digital content, heightened
our visibility. The successful brand integration also laid the groundwork for sustained collaboration
between Rebisco and DepEd for future sporting events and youth development programs.

This initiative was made possible through the meaningful collaboration of our teams, DepEd Ilocos
Norte, and the Provincial Tourism Council. Thank you for adding to the success of this event!

The 2025 Palarong Pambansa showed that our Filipino youth can do many great things in the future.
Through meaningful engagement, shared values, and fun experiences, we took another step in inspiring
the next generation of Filipino athletes — one game, one snack, and one opportunity at a time.